On Monday, the 4th of March, 2019, Alibaba Group Holdings Ltd. had teamed up with Office Depot in order to launch a co-branded e-commerce website, seeking a sales-boost from small and medium businesses in the US. Prior to this tie-up between two e-commerce giants, Alibaba had stamped deals with multiple US companies including Kroger Co.
for selling the US made products in China through an online market place called Tmall.com, nevertheless, the latest deal of Chinese e-commerce giant with Office Depot had widely been considered as a landmark development, as the partner-up would be Alibaba’s first b2b collaboration with a major United States company.
Besides, the tie-up would allow Alibaba to tap into Office Depot’s 10 million customers, alongside 1,800 sales agents. Alongside, Alibaba would be able to make better use of the distribution network of Office Depots, which usually offers next day deliveries to US states, Alibaba and Office Depot told in a joint statement on Monday (March 4th).
On the flipside, the customers of Office Depot would also be able to get access to the global network of Alibaba, having 1,50,000 suppliers, and eventually, allow the Office Depot’s customers to find reputed manufacturers for producing their goods.
Expressing sheer optimism over the latest tie-up with Alibaba, Office Depot’s CEO, Garry Smith said, “This is a great catalyst for growth for small and medium businesses in the United States. We believe it is going to save them time, it is going to save them money”.