48 US states launch antitrust probe on big techs, Google ads in focus


by   |  VIEW 171
48 US states launch antitrust probe on big techs, Google ads in focus

On Monday, the 9th of September 2019, Attorney Generals of 48 US States alongside the districts of Columbia and Puerto Rico had launched an investigation in to big-league tech conglomerates, nonetheless, the probe would be aimed at Google’s ad practice for the moment being, Attorney General of Texas, Ken Paxton, who would be leading the legal bombardments on Alphabet Inc.’s Google over its ad practices, said later on Monday (September 9th).

Nonetheless, latest movement of 48 US states came forth a week after US President Donald Trump had called for a closer supervision of the social media firms alongside Google, accusing them of suppressing the voices of conservatives ahead of a 2020 presidential election.

Apart from that, Texas Attorney General, Paxton, the leading investigator on Google’s ad practice had also been quoted saying on Monday (September 9th) that primarily he would be focusing on Alphabet Inc.’s search engine behemoth, Google LLC.’s advertising business, while the US states of California alongside Alabama would not be part of the probe, added Paxton.

On top of that, Paxton had also been quoted saying on Monday (September 9th) that Google LLC. was formally asked to deliver documents related to its advertising business, while several Attorney Generals, who were present in the announcement in Washington on Monday (September 9th) said that they were expecting the probe to expand further beyond Google’s ad business and to shed light over other critical issues likes of data privacy.