Seattle's Amazon postpones annual Prime Day sale in India as pandemic cases soar



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Seattle's Amazon postpones annual Prime Day sale in India as pandemic cases soar

Late on Friday, a spokesman for Amazon.com Inc., the world’s largest online retailer, said that the Seattle-headquartered retail industry Goliath had decided against holding its annual Prime Day sale in India amid a record rise in pandemic cases.

In point of fact, over the past week, India, the world’s fifth-largest economy by nominal GDP (Gross Domestic Products) and the third-largest by PPP (Purchasing Power Parity), had witnessed more than 1.5 million new infections stemming of a second wave of pandemic in the country, as health experts continued to blame a double mutant variation, called as B.1.167.2, behind the latest round of outbreak which seemingly had shattered the country’s entire healthcare system with death tolls storming past as high as 4,000 per day.

Amid such deadly outbreak in the world’s second-most populous country with hospitals running out of beds and critical oxygen supplies, Amazon, Google alongside several home-grown firms had reportedly rushed on to help the country’s healthcare system with a swathe of measures ranging from funding pledge to making oxygen to supplies of critical medical equipment.

Nevertheless, a CNBC report had first revealed late in the day that Amazon.com Inc. had decided to stall its Prime Day event in India this year, which became a key facade for Amazon to market its Prime Membership, offered only to Amazon Prime Members who usually experience a faster shipping and media-streaming services alongside products at a much-discounted tag on Prime Day Event.

Amazon.com Inc. pauses Prime Day event in India amid pandemic surge

Besides, Amazon.com Inc - founded and Chaired by the world’s richest man Jeff Bezos having net assets worth of $192.3 billion to-date - which used to hold the event in July every year in a bid to bolster sales as beforementioned, had yet to announce an alternate date for its Prime Day sales in India.