Axel Springer, one of the world’s leading media and technology companies, has announced a global partnership with OpenAI, marking a significant step in integrating journalism with artificial intelligence (AI) technologies.
This collaboration is set to redefine the landscape of digital news consumption, combining Axel Springer's journalistic expertise with OpenAI’s advanced AI capabilities. The partnership aims to enhance the user experience on ChatGPT by incorporating recent and authoritative content from Axel Springer’s renowned media brands, such as POLITICO, BUSINESS INSIDER, and European properties BILD and WELT.
This integration will include summaries of selected global news content, some of which is typically behind a paywall, thus broadening access to high-quality journalism. In a move toward transparency, ChatGPT's responses will also feature attribution and links to full articles, allowing users to delve deeper into stories.
Revolutionizing Content and Creating Sustainable Models
Axel Springer’s CEO, Mathias Döpfner, expressed enthusiasm about the collaboration, highlighting its potential to elevate the quality, societal relevance, and business model of journalism.
We are excited to have shaped this global partnership between Axel Springer and OpenAI – the first of its kind. We want to explore the opportunities of AI empowered journalism – to bring quality, societal relevance and the business model of journalism to the next level”.Brad Lightcap, COO of OpenAI, mirrored this sentiment, emphasizing the partnership's role in providing new ways for people to access quality, real-time news content through AI tools.
"This partnership with Axel Springer will help provide people with new ways to access quality, real-time news content through our AI tools.The collaboration is not just limited to enhancing user experience but also supports Axel Springer’s existing AI-driven ventures that utilize OpenAI’s technology.
We are deeply committed to working with publishers and creators around the world and ensuring they benefit from advanced AI technology and new revenue models”. Lightcap said.
Importantly, it involves using quality content from Axel Springer’s media brands to advance the training of OpenAI’s sophisticated large language models. Active in over 40 countries, Axel Springer continues to empower people with information through its diverse media brands and classifieds portals, including StepStone Group and AVIV Group.