Joe Biden and Donald Trump Take Different Approaches to 2024 Campaign

Since Super Tuesday, there's been a lot of action in the world of American politics.

by Faruk Imamovic
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Joe Biden and Donald Trump Take Different Approaches to 2024 Campaign
© Getty Images/Joe Raedle

Since Super Tuesday, there's been a lot of action in the world of American politics. Joe Biden's been super busy, hitting up almost all the important states for the election and doing big White House jobs too, like trying to get peace in Gaza.

On the other side, Donald Trump's been taking it a bit easier. He's done a few rallies, moved some around to save money, and enjoyed some chill time playing golf at his club in Palm Beach.

The Stamina Debate

The age and vitality of the United States' oldest presidential candidates have sparked much conversation.

Both Biden and Trump are sensitive to any mention of their stamina or cognitive abilities. Yet, they do not hesitate to critique each other, with accusations of sleepiness and questions of who can genuinely keep pace with the demands of a presidential campaign.

The post-nomination period has highlighted stark differences in their strategies. Biden's refusal to visit New Hampshire over a dispute and Trump's minimal ground campaigning in the face of opposition have showcased a reevaluation of traditional campaign tactics in an increasingly polarized America.

The question remains: how influential will campaigning be in the upcoming election, especially in a post-pandemic world where political tactics are under reassessment?

A Tale of Two Campaigns

Biden's campaign trail is ablaze with activity.

From intense in-person campaigning to a planned high-profile fundraiser in New York, the current president's efforts seem to be a show of strength. These activities aim to dispel doubts about his capability for a second term, demonstrating a robust commitment to engaging with voters and rallying support.

Conversely, Trump's approach appears more reserved, with significant time spent within the confines of his Palm Beach estate, focusing on campaign fundraising and legal battles. His public engagements have been fewer, with a notable reliance on court appearances and private meetings to maintain his political presence.

Biden's camp has been quick to highlight this contrast, criticizing Trump's campaign efforts as insubstantial. In return, Trump's representatives have attempted to undermine Biden's appearances, questioning his engagement and labeling his behavior as indicative of his unfitness.

Leveraging Presidential Prestige

With Joe Biden in the White House and Donald Trump aiming to get back in, we're seeing a mix of work and campaign moves from both. Biden's been using the perks of being president, like flying in Air Force One, to get attention in important states while saying it's all official business.

Trump's trying to keep up that presidential vibe too, inviting big names from other countries to hang out and doing things that make him look presidential.

Joe Biden© Getty Images/Megan Varner

Both of them have their own style when it comes to dealing with leaders from other countries, deciding what they're going to do each day, and getting the word out about what they're up to.

Biden's everywhere, with a schedule that everyone can see, doing a lot of public stuff. Trump, on the other hand, keeps things a bit more under wraps, choosing a more behind-the-scenes way to handle his business.

Unconventional Strategies in a Polarized Era

Joe Biden and Donald Trump are mixing things up, showing off not just what they like to do but also how campaigning itself is changing.

Biden is all about hitting the road hard, sticking to a more traditional game plan where being seen and getting out there to talk to people in key states is key. He's also throwing big fundraising events to pump up his supporters and win over folks who haven't made up their minds yet.

Trump, meanwhile, is playing the game a bit differently. He's keeping to himself more but makes sure to show up where it counts. He's banking on the idea that his strong fan base and the way he grabs headlines can keep people interested without having to zip around the country as much as Biden.

Trump's approach isn't the usual way to run a campaign, but it's very much in line with his knack for staying in the spotlight without putting in the same kind of legwork.

The Importance of Ground Game

Despite the differences in their strategies, both campaigns underscore the critical importance of the “ground game” in modern presidential races.

Biden’s approach, with its emphasis on in-person events and direct engagement, seeks to leverage traditional campaign tactics enhanced by the charisma and appeal of political allies like former Presidents Bill Clinton and Barack Obama.

This strategy not only aims to energize Democratic voters but also to counteract narratives questioning Biden’s capacity for a second term. Trump’s ground game, conversely, seems focused on strategic appearances and leveraging his status as a former president to attract media attention and engage with his core supporters.

This approach, while less traditional, has the potential to resonate in a media landscape that Trump has skillfully navigated throughout his political career.

The Digital Frontier and Voter Engagement

In addition to their physical campaign efforts, both Biden and Trump’s strategies highlight the growing importance of digital engagement and social media in reaching voters.

Biden’s campaign, through its emphasis on public appearances and traditional media engagement, also incorporates digital strategies to amplify its message and reach voters across different platforms. Trump’s campaign, with its less frequent public appearances, relies heavily on social media and digital outlets to maintain a direct line of communication with his supporters.

The contrasting strategies of Biden and Trump in this digital arena further exemplify the diverse approaches to political campaigning in the 21st century. As both campaigns navigate the complexities of digital engagement, the effectiveness of their strategies in mobilizing support and influencing voter behavior will be a critical factor in the upcoming election.

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